Help! I’m a business owner.. “what is AI anyway”

Help! I’m a business owner… “What is AI anyway?”

IT has always moved fast, and the AI industry is moving even faster. Most business owners in all sectors are hard-working, keeping their businesses running and not experts in IT, let alone AI. Sometimes it can feel overwhelming and give you FOMO — the feeling of missing out!

We have been asked recently, “What is AI anyway?” and “How does it work?”

In the simplest terms you can think about AI — artificial intelligence — as computers emulating human thinking. We can apply that thinking in a multitude of ways using the various AI engine companies out there.

In simple terms, think of AI as a really clever auto-complete. It simply asks, “Based upon the information I have, what is the next most likely outcome?” and it delivers that. AI engines have masses upon masses of information to base their auto-complete on so the outcome is very comprehensive.

The AI companies — OpenAI, Anthropic, Microsoft, XAI — all have massive amounts of data on which to build their AI engines.

Here at PHC Digital we use those companies for our ‘AI thinking’ to build powerful products and solutions, and help our customers implement solutions to cut out waste and inefficiencies. If that sounds interesting Let’s Talk ->